Become a Sponsor or Partner
If you are a like-minded organisation or business interested in enabling us to stage this ambitious festival and ensure its place as a landmark cultural event for Cambridge and the UK, the please consider supporting us as a Sponsor or Partner.
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About Cambridge Literary Festival
Cambridge is a city with a global reputation for excellence, innovation, creativity and ideas: it is a powerful national and international brand, and a city of great opportunity. Cambridge Literary Festival is a key player in this inspiring identity.
As the leading festival in the East of England, Cambridge Literary Festival is recognised as a staple in the region’s cultural calendar. We attract over 200 world-leading writers, thinkers and speakers and 15,000 audience members through our doors each year. We regularly collaborate with prestigious partners such as the charity English PEN and the boundary-pushing Goldsmiths Prize for Fiction and work closely with our National Media Partner the New Statesman to host provocative, challenging and inspiring events.
In the last couple of years we have welcomed the likes of Nobel Prize for Fiction 2015 Winner Svetlana Alexievich; internationally renowned award-winning novelists Margaret Atwood, Zadie Smith, Arundhati Roy; political figures David Miliband, Nick Clegg, Harriet Harman and Ken Clarke; famous faces Sarah Millican, Robert Webb and Charlotte Rampling; plus many more.
Vision, Mission and Aims
Our mission is to bring the very best of today’s writers, thinkers and speakers to Cambridge all year round. Our vision is to make Cambridge an even greater place to live, work and visit by becoming a nationally recognised culture hub and powerhouse of creativity, debate and discovery that is accessible and open to all. We aim to:
- expand our audiences through our existing popular programmes covering current affairs, art, literature, the environment, history, science, politics and real lives
- develop new programmes such as international writing and a dedicated science strand
- support new and emerging talent
- serve the local community by targeting younger and more diverse audiences
Why we need your support
The success of the festival has been achieved with little or no public funding. We rely heavily on Box Office income – nearly 70% of income is from ticket sales, which is enormous compared to the industry average of around 50%. Although this is a testament to the festival’s popularity, we are reliant on ticket income plus membership fees, donations and sponsorship to allow us to continue to do what we do. The festival continues to grow but with only one full-time member of staff and two part-time staff programming, producing and marketing three festivals plus one-off events each year, we need additional resources to invest in infrastructure and underpin its future development and stability.
What we can offer
We couldn’t do what we do without the support we receive from our sponsors and partners. Sponsoring or partnering with on us with an event, a venue or a programme strand offers you the opportunity to:
- communicate your brand or message to an affluent, culturally-engaged demographic through sustained multi-channel PR & Marketing in the lead-up to the festival
- increase brand awareness and enjoy a high-profile presence at festival events
- reach new audiences
- network with business and high net-worth individuals at bespoke festival receptions
We are always delighted to discuss working with new sponsors or partners. For more information about our sponsorship packages or to discuss other opportunities, please contact:
Associate Director Sue Richards
01223 515 335