David Robson | The Expectation Effect
Thu 3 Feb 2022 | 7:00pm - 8:00pm
Start 2022 productively by joining award-winning science writer, David Robson, who will explain how our expectations can positively influence all areas of our life. Grounded in the latest scientific research, David uncovers new techniques that we can all use to improve our fitness, productivity, intelligence, health and happiness.
In his latest book, The Expectation Effect, David Robson takes us on a tour of the latest cutting-edge research which suggests our expectations shape our experience. Bringing together fascinating case studies and evidence-based science, The Expectation Effect uncovers new techniques that we can all use to improve our lives.
Venue: The University Arms, Cambridge
Duration: 1 hour
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You’ve probably heard of the placebo effect and how sugar pills can accelerate healing. But did you know that your overall expectations of your fitness can influence your risk of an actual heart attack? Or that people who associate ageing with personal growth live for seven years longer than those who associate it with frailty and disability? Drawing on a pioneering new theory of the brain, David Robson will explain the power of your mindset to influence on your health, fitness, happiness, and longevity.
David Robson takes us on a tour of the cutting-edge research happening right now that suggests our expectations shape our experience. Bringing together fascinating case studies and evidence-based science, The Expectation Effect uncovers new techniques that we can all use to improve our fitness, productivity, intelligence, health and happiness.
Of course, you can’t just think yourself thinner, happier or fitter, but using this book you can reframe many different facets of your life, and in so doing start real physiological change. These easy-to-use skills will help you on your way to becoming the person you want to be, living the life you want to live.
David Robson is an award-winning science writer specialising in the extremes of the human brain, body and behaviour.
After graduating with a degree in mathematics from the University of Cambridge, he joined New Scientist as their youngest ever features editor. During five years at New Scientist, he developed a particular interest in neuroscience and psychology, conceiving and editing many of the magazine’s most successful cover features at that time.
His first book, The Intelligence Trap, has been sold for translation in 15 languages. Robson was also an editor and senior journalist at BBC Future and is now a freelance journalist. His writing has appeared in the Times, Telegraph, Guardian, Atlantic, Washington Post and he regularly appears on the radio to discuss scientific findings. In 2021, David received awards from the Association of British Science Writers and the UK Medical Journalists’ Association for his writing on misinformation and risk communication during the COVID pandemic.
In conversation with BBC Radio Cambridgeshire’s Chris Mann a multi award-winning journalist and broadcaster who has hosted daily BBC radio show for ten years.
The University Arms
Set opposite Parker’s Piece a 2-minute walk from a bus stop, the University Arms is a 9-minute walk from the Church of St. Mary the Great and a 10-minute walk from the Fitzwilliam Museum in Cambridge.
This stunning hotel offers an elegant bar and five-star dining plus a delightful ballroom where our event is hosted, with social distancing in place. Please wear a mask if possible. Thank you.